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Reviews

Your buyers
say it better.

Turn on reviews and each product page takes stars, words and photos from your shoppers. Add two automations, and Runner asks after delivery and answers the hard ones.

See a review's week

No reviews app to install

  • Ask
  • Show
  • Answer
  • Stay in charge

What shoppers do

Shoppers read the
other buyers first.

Independent research, not Runner numbers. Each figure links to its study.

more likely to be bought: a product with five reviews against one with none.Spiegel Research Center, 2017
270%
stars is where buying peaks. A perfect 5.0 looks too good to be true.Spiegel Research Center, 2017
4.0–4.7
of shoppers go looking for the bad reviews before they buy.Baymard Institute, 2019
53%
trust photos and videos from other customers.PowerReviews, 2023
77%

One order, start to finish

A review's first week.

You make the mug and ship it. Runner does the asking, the showing and the telling. Here is one order at an example store.

  1. Day 0

    Order #1042 · Speckled mug

    Delivered

    The parcel lands.

    The carrier marks it delivered, and Runner starts the clock.

  2. Day 7

    From Hearthwood Ceramics

    How was your order?

    Your feedback helps us make every order better.

    Runner asks.Pro and Max

    With the Review Request automation on, an email asks the buyer how it went a week after delivery.

  3. Day 8

    Write a review

    The buyer writes it.

    Stars, a few words and up to five photos, right on the product page. No account needed.

  4. Right away

    Customer Reviews

    4.6

    Based on 23 reviews

    It's on the page.

    The average and count update, and the rating goes into the page's search data.

  5. Right away

    Slack#store · Runner

    New review · 2 of 5

    Speckled mug · “Lovely glaze, but smaller than I hoped.”

    You hear about it.

    Low reviews post to your Slack or Feishu channel. New ones can too.

When it isn't five stars

The two-star review is worth keeping.

Shoppers go looking for the low reviews, and most stores leave them unanswered. Turn on the Negative Review Response automation, and Runner replies in your store's name to every review of three stars or fewer. The short, kind reply shows under the review, so the next shopper sees you listened.

of shopping sites don't reply to bad reviews. Baymard Institute, 2019
87%
or fewer in each reply Runner writes. On Pro and Max.
80 words

Maya R.

Smaller than I hoped

Lovely glaze and it feels great in the hand, but it holds less coffee than I expected. I'd pick the bigger one next time.

  • A buyer's photo of the speckled mug, filled with coffee on a kitchen table
  • A buyer's photo of the speckled mug next to a taller white mug

Reply from the store

Thank you, Maya, and sorry it's smaller than you hoped. Your photo helps the next shopper see the size. If you'd like the larger mug instead, reply to your order email and we'll help.

Example review at an example store. Runner wrote the reply; you can hide any review from your admin.

Your admin

You decide what stays.

Every review lands in one list in your admin. Approve, hide or delete, one at a time or many at once.

Reviews

  • Speckled mug · Jonah P.Bought one for my sister, now I need my own.Approved
  • Speckled mug · Maya R.Lovely glaze and it feels great in the hand, but it holds less coffee than I expected. I'd pick the bigger one next time.Approved
  • Tall bud vase · Ines K.Heavier than it looks, in a good way. Holds a single stem perfectly.Approved
  • Serving bowl · Deals D.Cheap bowls here!! visit my shop for 50% offRejected

  • Hide what doesn't belong.

    Reject a review and shoppers stop seeing it. Select several to clear spam in one go.

  • Add praise that came by email.

    A customer wrote to say they love it? Add it as a review with their name and stars.

  • One review per buyer.

    Each email can review a product once, so no one can stack the score.

  • No made-up reviews.

    Runner never writes sample or fake reviews into your store. Every star comes from a person.

Start with your first five.