AI visibility
Set up an AI-visibility target and understand mentions, share of voice, queries, and cited sources.
AI visibility helps you inspect whether available AI-search data mentions your brand, competitors, or public sources.
Conditional: AI visibility can depend on workspace access, plan, provider availability, a public storefront, and sufficient data. Completing setup does not create mentions or improve visibility by itself.
Entry path
Open a store project → Grow → SEO → AI visibility → Open.
English callouts highlight the controls. Select the image to enlarge it.
A new store must complete the SEO publication prerequisite before using reports. The sample-data preview is illustrative; no analysis result is shown here.
Before you start
If SEO shows the first-store setup checklist, complete its publication requirement before expecting report data. Values labeled Preview · sample data are examples, not your store’s results. The steps below are conditional on the corresponding report becoming available.
- Publish the storefront and complete the main SEO eligibility step.
- Verify that Runner detects the public storefront domain you intend to track; setup does not provide a separate editable brand field.
- Add only relevant competitors so share-of-voice comparisons remain useful.
- Connect Google Search Console only if the optional entry is available and you want to authorize it.
Controls and click results
| Control | What happens after you select it |
|---|---|
| Detected storefront | Shows the public store that setup will use as its starting target. |
| Competitor fields in setup | Adds comparison brands to the setup choices; entering a name does not run a lookup. |
| Starter prompt preview | Shows example prompt ideas for setup. Previewing them does not run or save prompt results. |
| Google Search Console → Connect | Opens Apps for the optional Google Search Console connection. |
| Continue | Advances to the next setup step when the current input is valid. |
| Skip for now | Closes setup without starting Brand Lookup or creating a snapshot. |
| Run Brand Lookup | Opens the three-step AI Visibility setup for the detected storefront. |
| Finish setup | Submits the detected storefront and competitor choices, closes setup, and starts Brand Lookup. Results remain pending until the lookup completes. |
| Ask Runner to fix this | Opens a new Runner conversation with the saved AI-visibility evidence and its recommended improvement. It does not edit or publish the store by itself. |
| See citation gaps | Opens an evidence-grounded Runner conversation focused on missing citation opportunities; review its suggestions before making changes. |
Complete setup
- Open Grow → SEO, then open the AI visibility card.
- Select Run Brand Lookup to open setup.
- Confirm the detected public storefront is the store you intend to review.
- Add a small set of relevant competitors, then select Continue.
- Review the starter prompt preview without treating it as a completed test, then continue.
- Connect Search Console only if the option is useful and you are authorized to connect the account.
- Select Finish setup to submit and start Brand Lookup.
- Wait for a completed state; do not start a duplicate lookup while it is pending.
- Read mentions, estimated AI-search volume, share of voice, queries, and cited sources together.
Read the dashboard
- Mentions counts available responses or records that reference the tracked brand.
- Share of voice compares tracked brands within the available dataset; it is not the entire internet.
- Queries show questions associated with the collected results.
- Cited sources show pages referenced in available answers and can include sites you do not control.
Troubleshooting
| State | Meaning and next step |
|---|---|
| Pending | The lookup was accepted but is not finished. Wait before starting it again. |
| Completed with no mentions | The result contains no brand mentions. Review the queries and sources rather than assuming setup failed. |
| Failed | Open the visible error, confirm the public target, and retry later. |
| Provider unavailable or access missing | The requested model or data source cannot be used now. Use completed sections and try again later. |
| Not enough data | The provider could not produce a reliable view for the target. Keep the site public and revisit after it has more discoverable content. |
Check before starting the lookup
Opening setup lets you review the detected storefront and competitors. Finish setup starts the lookup and can use paid capacity. To review the form without a run, use Skip for now. After a completed lookup, confirm the target and returned evidence before interpreting the dashboard.